Every commercial team is shaped a little differently. Custom Workflows lets us model the things Orange doesn't ship out of the box — bespoke approval chains, regional compliance overlays, niche order types — without forking the platform.
We map your custom flows onto the same primitives the standard suite uses — so audits, AI, and integrations come along for the ride.
Multi-stage, multi-actor approvals with escalation, SLA, and audit trail wired in.
Per-region rules layered onto the global product without forking the platform.
Specialty programs, named-patient flows, sample programs — modelled on the order primitive.
SQL-on-the-audit-log via secured views, with NL queries on top via Manager Insights.
ERP, MDM, marketing automation, BI tools — connected via versioned, signed adapters.
Legacy DCR, sample, and order systems migrated under a 90-day plan.
Custom Workflows is the deliberate exception, not the default. We model what's truly bespoke and reuse the rest.
We map your motion onto the existing primitives. Identify what's reusable, what's bespoke.
Bespoke flows authored in our workflow DSL. Tests against the audit-log invariants.
Your team runs the flows in staging. Field guidance and AI signals already plugged in.
Cutover with parallel-run safety. Old system kept warm for two weeks. Then the door closes.
Custom flows inherit the platform's AI without bespoke prompt engineering — every signal still cited and traceable.
Pre-call briefings, NL queries, and audit signals all extend to your custom entities.
Legacy data shape mapped onto Orange primitives during cutover; signals preserved.
Bespoke flows still bound by the platform's compliance, audit, and consent invariants.
"They didn't make us change our motion. They made the platform fit our motion — and added AI on top."VP Commercial Ops · specialty pharma · 6 months on Orange
Each module stands on its own. Bought together, they share one source of truth, one audit log, and one AI engine.
The complete relationship.
The 60-second call report.
Primary and secondary, captured at source.
FEFO inventory, audit-grade chain.
Territory-aware day plans.
Order flow visibility, end-to-end.
Plain English in. Chart out..
30-minute demo. We'll mock your real workflow live.
Request a demo →